One Of The Dumbest Business Ideas Of All Time

Business ideas are one of those things that you can’t really tell whether or not it will succeed until you try it. But then, there are some ideas that you know for a fact it’s not going to work out. Still some people pursue their dreams just to get crushed when their end consumers scream : WTF were you thinking?

One of the dumbest business idea was that of McDonald’s. They launched a new burger targeting only adults. Seriously, what the hell were they thinking when they launched this new burger back in 1996? Arch Deluxe Burger was geared towards adults and the slogan was “The Burger With The Grown Up Taste.” The idea behind it was to slap a few more things onto the burger and make it stand out from the rest. Well, as you can imagine this was one of the most expensive failed products of all time. Since the burger was supposed to target adult crowd they even created commercial showing Ronald McDonald’s doing adult activities such as playing golf, dancing at the night club and having sex (ok we made this one up). McDonald later discontinued the service as it was hurting their existing brand.

The key reason this burger didn’t see the light of success is of course cause it was a dumb idea. But they didn’t spend the whooping $100m advertising budget wisely either. Instead of focusing on the quality of product or something else, they featured young children who were shown on commercials calling Arch Deluxe Burger “yucky,” “it doesn’t even come with a toy,” “I don’t get it,” etc. Their target market didn’t get it either and it ended up becoming of the biggest flops of all time.

source : Wikipedia

The Marketing Program is a step-by-step, walk-you-by-
the-hand bootcamp.

Each month, we give you ONE (and no more than one) "marketing project" to complete in your business.

You do that one project each month . . . and we guarantee that if you do the stuff, you'll double your online income during the next 12 months, or we'll double your money back.

Anyway, each monthly marketing project is a plain -as-day, from A-Z, step-by-step, no B.S. blueprint (that has been tested and proven to work over and over again) for getting multiple on-demand cash infusions into your business.